8-29-2025 4:06am

Owings Mills' Amenity

New Construction Platform Launches, Positions Itself as One-Stop Resource

Streamlining the five construction brands under its umbrella, The Amenity Collective seeks to aggressively expand its construction operations.

The Amenity Collective, a company that has ranked on the PSN Top 50 Service list, is working to grow its presence in the construction segment.

The Owings Mills, Md.-based company has formed a new platform and consolidator, called the Amenity Construction Group (ACG), to offer a range of pool and backyard construction services throughout the country.

The Amenity Collective already owned five pool/backyard contractors and subcontractors: Pearl Pool Plastering of Raleigh, N.C.; Jim Hinson Pools of Raleigh, N.C.; Specialty Pool & Fountain of Rockville, Md.; Resurrection Pools of Port Charlotte, Fla.; and CDC Pools of Chandler, Ariz.

It has joined the five to form the new holding company. However, each of the five will retain its identity and largely continue operations as is. However, ACG will merge many of their financial and administrative functions.

“We have the business part figured out,” said ACG CEO Scott Flor. “There are a lot of efficiencies to be gained so it gives them an opportunity to grow and expand.”

With its combination of construction brands, ACG plans to serve as a single-source provider for backyard design, consulting and construction. The company will be broken up into three operations. Its renovation and new construction operations will be customer-facing, while the Builder Services Division works business-to-business.

“Aquatic and outdoor amenity construction demands an extraordinary level of specialization that few companies truly master — and our trusted team executes this work with precision and expertise,” said Brian Sheehan, CEO of The Amenity Collective. “ACG provides the framework to deliver even the most complex projects, whether we’re leading them from start to finish or in a subcontractor capacity, with the versatility to meet client needs in any market in the country.”

Between its current construction brands, ACG serves the East Coast, along with parts of Texas and Arizona. It plans to expand that footprint both through organic growth and acquisitions.

Several leaders from the five companies have been promoted to ACG offices. Flor came from his post as president/CEO of Pearl Pool Plastering. Mitch Larriva, from Resurrection Pools and CDC Pools will serve as president of the Remodel Division. Chris Seeger, from Jim Hinson Pools and Specialty Pool & Fountain, is now president of the New Construction Division. Dave Turfle from Pearl Pool Plastering now is ACG’s vice president of the Builder Services Division, providing subcontracting services.

“The [Builder Services Division] will be 100% focused just on growing those relationships & … helping them grow their business, with no distractions,” Flor said.

In addition to their ACG offices, Flor, Larriva, Seeger, and Turfle will continue to oversee the day-to-day operations and financial performance for the brands from which they came.

As companies are acquired, they will be set up to work under the appropriate division, Flor said. In considering companies to acquire, the firm looks at those whose owners want to remain as well as those looking to retire. However, it prefers when company owners are prepared to remain at least a short while.

“We like partnershps where people want to stick round a period of time to make sure the business transitions, and that there’s comfort for the customers and employees,” he said.

It also is looking to expand regionally and is open to different regions. “From an expansion standpoint we look for any partnerships that make sense,” Flor said. “If an opportunity presented itself for partnership in, say, Kansas or Colorado, it’s something we would entertain to see if it’s the right fit for our group.”

Through expansion and organic growth, the company hopes to double its business in the next two to three years. ACG is headquartered in Raleigh, N.C.